Case Study

Furniture Company

A multi-generational, producer of residential and office furniture.

Overview

  • Served as an advisor to the Senior Vice President. 

  • Mentored the e-commerce and sales leadership teams. 

  • Contributed to and guided the development of the e-commerce strategy, defining distribution channels, product/category segmentation, and go-to-market strategies. 

  • Utilized my industry network to provide access to technology, solutions, and insights to support e-commerce needs.